ABOUT

ABOUT

My skills combine strategy, creativity, and technology to develop digital products and brands.

My skills combine strategy, creativity, and technology to develop digital products and brands.

PROFILE

I’m a multidisciplinary designer driven by a deep love for thoughtful design and a commitment to purposeful, user-centered solutions. I bring a balance of creativity and structure to every project by combining strong visual direction with strategic thinking and a clear, efficient process. My background includes experience in a variety of environments, from collaborative teams to independent projects, which has shaped me into a versatile designer able to adapt across industries and project types. I believe that great work comes from asking the right questions, staying curious, and working with people who challenge and inspire each other.

SKILLS

Figma
Adobe Creative Cloud
Framer
Miro
Strategy & Vision
Product Design
User Experience Design
User Interface Design
Brand identity and development
Campaign Ideation and Execution
Design Systems

Design Mentoring
Accessibility
Wireframing
Interactive Design
Motion Design
Style Guides
Rapid Prototyping
Accessibility Design
Developing Processes
Implementing Processes
Presentations

PROFILE

I’m a multidisciplinary designer driven by a deep love for thoughtful design and a commitment to purposeful, user-centered solutions. I bring a balance of creativity and structure to every project by combining strong visual direction with strategic thinking and a clear, efficient process. My background includes experience in a variety of environments, from collaborative teams to independent projects, which has shaped me into a versatile designer able to adapt across industries and project types. I believe that great work comes from asking the right questions, staying curious, and working with people who challenge and inspire each other.

SKILLS

Figma
Adobe Creative Cloud
Framer
Miro
Strategy & Vision
Product Design
User Experience Design
User Interface Design
Brand identity and development
Campaign Ideation and Execution
Design Systems
Design Mentoring
Accessibility
Wireframing
Interactive Design
Motion Design
Style Guides
Rapid Prototyping
Accessibility Design
Developing Processes
Implementing Processes
Presentations

AWARDS

dotCOMM GOLD

Coorstek – 2023

EXPERIENCE

SENIOR UX/UI DESIGNER

2024 – PRESENT

Cigna Group – Internal Agency

I lead UX/UI design for digital projects within The Cigna Group’s internal agency, overseeing work from kickoff to handoff across Cigna Group, Cigna Healthcare, and Evernorth Health Services. My projects span health-specific websites, marketing sites, external client health, and newsrooms. In addition to hands-on design, I've worked to create and refine the agency’s digital process framework to streamline workflows and improve cross-functional collaboration. I also contribute to the selection and optimization of digital tools, while mentoring designers on UX/UI best practices and effective tool usage.

SENIOR VISUAL DESIGNER

2021 – 2023

Shift7 – A Merkle Company

In this role, I successfully crafted digital experiences and design systems for a diverse range of B2B and B2C websites. I took on the challenge of solving complex problems, ranging from optimizing homepages to enhancing checkout flows, ensuring a seamless and user-friendly online journey. Additionally, I played a pivotal role in refining our creative team's processes and introducing a fully responsive design system. This implementation not only increased overall efficiency but also empowered the creative team to allocate more time to the core aspects of designing and problem-solving. 

SENIOR INTERACTIVE ART DIRECTOR

2018 – 2021

Spry Digital

I led the conceptualization and implementation of visual creative direction for website design 

and branding, establishing brand standards and style guides for consistency. I played a key role 

in developing user experience (UX) and wireframing based on information architecture (IA), prioritizing intuitive and user-friendly designs. Collaborating closely with developers, I ensured 

the proper application of user interface (UI) elements and conducted thorough testing 

to guarantee quality standards and a positive user experience. 

SENIOR GRAPHIC DESIGNER

2016 – 2018

McCarthy

In my role, I played a key part in developing concepts and designs for both internal and external digital and print campaigns. I maintained regular communication with clients, conducting meetings to thoroughly understand their project objectives and ensuring that our work aligned seamlessly with their goals. Additionally, I coordinated with external vendors, conducted reviews of press runs, and oversaw the work of agency partners to guarantee the successful execution of projects. This involved a comprehensive approach, spanning from conceptualization to collaboration with external entities, all aimed at delivering high-quality and goal-oriented campaign outcomes.

SENIOR ART DIRECTOR

2015 – 2016

Scorch

In my role, I collaborated with art directors, designers, and copywriters to develop creative concepts, ensuring alignment with client goals. Additionally, I managed a team of nine, actively reviewing design work and providing constructive feedback to foster skill growth in each team member. As part of my responsibilities, I oversaw and assigned design projects for the agency, managed designer workloads, and ensured deadlines were consistently met.

FREELANCE

PRESENT

In my freelance design journey, I’ve led website redesigns from concept to execution—owning the creative direction and overseeing both UX and UI design, while developing detailed style guides to ensure a cohesive visual identity. Beyond digital experiences, I’ve built complete brand identities, crafted comprehensive brand guidelines, launched impactful ad campaigns, and designed visually compelling packaging.

EXPERIENCE

SENIOR UX/UI DESIGNER

2024 – PRESENT

Cigna Group – Internal Agency

Cigna Group – Internal Agency

I lead UX/UI design for digital projects within The Cigna Group’s internal agency, overseeing work from kickoff to handoff across Cigna Group, Cigna Healthcare, and Evernorth Health Services. My projects span health-specific websites, marketing sites, external client health, and newsrooms. In addition to hands-on design, I've worked to create and refine the agency’s digital process framework to streamline workflows and improve cross-functional collaboration. I also contribute to the selection and optimization of digital tools, while mentoring designers on UX/UI best practices and effective tool usage.

SENIOR VISUAL DESIGNER

2021 – 2023

Shift7 — A Merkle Company

Shift7 — A Merkle Company

In this role, I successfully crafted digital experiences and design systems for a diverse range of B2B and B2C websites. I took on the challenge of solving complex problems, ranging from optimizing homepages to enhancing checkout flows, ensuring a seamless and user-friendly online journey. Additionally, I played a pivotal role in refining our creative team's processes and introducing a fully responsive design system. This implementation not only increased overall efficiency but also empowered the creative team to allocate more time to the core aspects of designing and problem-solving. 

SENIOR INTERACTIVE ART DIRECTOR

2018 – 2021

Spry Digital

Spry Digital

In this position, I was responsible for all aspects of UX, UI, and brand creation, developing the information architecture, wireframes, and comprehensive design systems. I crafted user-centered experiences that prioritized clarity, consistency, and accessibility. Throughout the projects, I collaborated with my teammates and clients to align objectives, gather feedback, and ensure the final product met both user and business goals. I worked closely with developers during implementation to maintain design integrity and conducted thorough testing to deliver a polished, high-quality experiences.

SENIOR GRAPHIC DESIGNER

2016 – 2018

McCarthy

McCarthy

In my role, I played a key part in developing concepts and designs for both internal and external digital and print campaigns. I maintained regular communication with clients, conducting meetings to thoroughly understand their project objectives and ensuring that our work aligned seamlessly with their goals. Additionally, I coordinated with external vendors, conducted reviews of press runs, and oversaw the work of agency partners to guarantee the successful execution of projects. This involved a comprehensive approach, spanning from conceptualization to collaboration with external entities, all aimed at delivering high-quality and goal-oriented campaign outcomes.

SENIOR ART DIRECTOR

2015 – 2016

Scorch

Scorch

In my role, I collaborated with art directors, designers, and copywriters to develop creative concepts, ensuring alignment with client goals. Additionally, I managed a team of nine, actively reviewing design work and providing constructive feedback to foster skill growth in each team member. As part of my responsibilities, I oversaw and assigned design projects for the agency, managed designer workloads, and ensured deadlines were consistently met.

FREELANCE

PRESENT

In my freelance design journey, I’ve led website redesigns from concept to execution—owning the creative direction and overseeing both UX and UI design, while developing detailed style guides to ensure a cohesive visual identity. Beyond digital experiences, I’ve built complete brand identities, crafted comprehensive brand guidelines, launched impactful ad campaigns, and designed visually compelling packaging.

CERTIFICATIONS

CERTIFICATIONS

SALESFORCE USER EXPERINCE DESIGN

SALESFORCE USER EXPERINCE DESIGN

Issued Aug 2022
Credential ID 2518553

Issued Aug 2022
Credential ID 2518553

AWARDS

dotCOMM GOLD

Coorstek - 2023

EDUCATION

UNIVERSITY OF MISSOURI – ST. LOUIS

Bachelor of Fine Arts

EDUCATION

UNIVERSITY OF MISSOURI – ST. LOUIS

Bachelor of Fine Arts

LET'S WORK
TOGETHER

© 2025 KYLE HALLERMANN

LET'S WORK

TOGETHER

© 2025 KYLE HALLERMANN

LET'S WORK

TOGETHER

© 2025 KYLE HALLERMANN

SKILLS

Figma
Adobe Creative Cloud
Framer
Miro
Strategy & Vision
Product Design
User Experience Design
User Interface Design
Brand identity and development
Campaign Ideation and Execution
Design Systems
Design Mentoring
Accessibility
Wireframing
Interactive Design
Motion Design
Style Guides
Rapid Prototyping
Accessibility Design
Developing Processes
Implementing Processes
Presentations